Steve Aston · Creative Copywriter


SEAT Ateca Launch

Possibly the biggest project I worked on at MullenLowe was the launch of the new SEAT Ateca, the brand’s first SUV. I was Creative Lead on everything from the TVC to press and the digital activity pre and post launch. Months of planning and activity lead to huge interest and long waiting lists for customers.

Agency: MullenLowe London

  • Role Creative Lead

  • For SEAT

  • Type Integrated campaign

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